Yanik Silver

Evolved Enterprise

  • Blog
  • Meet Yanik
  • EcoVerse
  • Connect
  • Press

New Rules. New Language. New Story.

February 22, 2021 by Amy Basingstoke

“If you want to win the revolution – them must win it with RASTA. You cannot win other way. Because if you win other way, you gonna fight again. When you RASTA win – no more war!” – Bob Marley, Rastaman chant

This concept Bob Marley is talking about has been coming to me so much lately.

Think about it.

There is so much “fighting” against something…

And this only leads to pushing back.

Again and again and again….cycles of fighting and revenge….reaction and escalation.

You see this everywhere right now and the 2020 election in the U.S. was a huge showcase.

But what if we moved beyond the polarity of right and wrong to a third, more elevated way?

What if there was a better game (for business, education, finance, health, etc.) that attracted the players to utilize collaboration, cooperation and shared gifts in their highest expression?

And what if that truly felt like PLAY?

With a better choice, the old structures simple topple because what came before is no longer the best option.

What has been coming to me is this:

  • New Rules
  • New Language
  • New Story

New Rules

Let’s create new rules for the “game” to reward what we want to see in the world.

I recently saw a video shared by one of our Maverick Book Club selection author’s, Arlan Hamilton, an incredible VC of BackStage Capital, who is funding underrepresented founders.

She shared a video that showed how people behaved in a social experiment playing monopoly when one was arbitrary given more money and the ability to 2x their rolls. The behavior became more aggressive and over the top. You can see a 2-minute explanation here.

Some of us would extrapolate this to mean those with greater wealth will act this way to the detriment of collective society. That’s one conclusion however I think it’s due to the “rules.”

The rules of Monopoly are to bankrupt the other players.

We’ve been taught to win someone else has to lose instead of another way where everyone can win instead of this…

The new rules for the 21st century are around collaboration, connection, co-creation and community. You can only WIN when others do as well.

I started calling these ideas “Evil Schemes for Global Good.”

And one of my favorite questions to ask is, “Who has even more to gain than I do by this working?”

My friends from Israel have created something called the Fresh Biz Game (FreshBizGame.com) where you win by unlocking collaboration and creativity. And it’s working – they have hundreds of facilitators running workshops and playing games with companies and leaders all across the globe.

Somehow we’ve been led to believe we are in a zero-sum game and that’s simply not true. Look at the radical abundance of nature. The common notion of “survival of the fittest” is inaccurately thrust upon us and that’s not how nature operates.

What if we create new rules like this:

New Language

Your words are the magic spell that build stories that either serve you or muffle your dreams. What words are you speaking forth into the world at this moment?

Listen carefully to those around you.

What do you hear?

Our language determines what we believe is possible or impossible. Our words truly create worlds.

We can create our own new language in order to more fully represent what we want to see in the world. I started as a copywriter so words have immense power and “new language” can take something known and adding a new context.

If you notice in Rule #1 from above I wrote “PLAY(fully).”

What does that even mean?

We know what play means but playfully means fully expressing who you are in the most playful way. It’s about playing but playing full out! Fully is in parenthesis for a specific reason.

Playing full out and not being smaller for whatever reason. Utilizing your fullest and most unique expression or another bit of language I really like is…

Effortless effort!

Seems odd, right? In yoga you can find this beautiful mix sometimes in a pose of just pushing your edges but not overdoing it.

As you play fully, you’ll start to develop a sense of when to push and when to just allow.

There’s a dance of action and surrendering. Of doing and being.

By putting your full heart and 100 percent effort into something, you actually win.

Putting in the work er….play! (if it’s from a true place of purpose) is itself your reward. It’s only the attachment to results that creates disappointment, frustration, depression, etc.

What I’m taking about is not making work “playful”…but doing what feels like play!

Check in with your internal energy. When do you feel drained and when do you feel like you could keep going and going even without food?

For me, I absolutely love collaborating & co-creating new ideas, concepts, business models, communities, etc. that have unique facets of impact layered into them. And part of that is coming up with “Purposeful play” that creates more of this for everyone around, especially if they have the leverage to really create tremendous ripples. That’s fun for me! As I call it, “Catalyzing the catalysts!” That’s completely joyful and feels like play.

Then from my playing fully, the inevitable byproducts are purpose(fully) and profit(fully).

How?

Well if you noticed mine is tied into the impact piece. Just brainstorming new ideas is not as exciting as actually overlaying the impact elements in unique ways that also enhance the marketing, story, collaboration opportunities, etc.

That’s frickin fun!

(Note: If your company is 7, 8 or 9-figures – this is the kind of work we do with Maverick Visionaries. You can reach out at Maverick1000.com to inquire more.)

Our purpose is linked to everything up to this point which has brought you right here with the exact right set of circumstance, experiences, learnings, relationships, “successes,” and “failures,” etc. to play(fully).

And then the final piece is Profit(fully) with…

Infinite Dollars

Imagine, on the day you were born, the Universe set up an unlimited bank account drawn on Infinite dollars paid to you for rendering your unique contribution to the evolutionary game…your ONE thing (ie. the ONE thing that felt like play!)

Infinite dollars are more valuable than any kind of contrived monetary unit like U.S. dollars, Euros or even bitcoin. These are your fullest rewards for completing your “Cosmic assignment” aligned purpose(fully) with your why.

This is all connected to the idea of business being the greatest lever to make a difference in the world with…

Evolved Enterprise

Another new language example is the term “Evolved Enterprise” – it combines two known concepts into something that has a higher aspect. It’s also the name of my book showing how the concept of an Evolved Enterprise® is about the greater impact companies can create which unlocks greater profits and more joy and fulfillment for everyone.

It’s about moving from a transactional company to transformational to even transcending business as usual. (See more at EvolvedEnterprise.com or get the book from your favorite bookseller.)

Another one of my favorite new language words I’ve been using for quite some time is, “RE-remember.”

And what about “old” words and language?

Maverick member, Derek Coburn, recently had spiritual teacher, Rob Bell, on for a cadre event and he shared about the origin of the word, “Apocalypse.” The common definition has something frightening for us but really it is from the Greek to “uncover, disclose or reveal.” This is exactly the part of the story we are in right now.

But you won’t know that unless you know our place in the bigger story…

“New” Story:

The new Cosmic story takes place in three acts:

I: Unity
II: Separation
III: Return home

I say “new” in quotes because this is the most ancient story we can (RE)remember. Our place in the coming ascending age or this approximate 26,000 Great Year cycle.

Many ancient civilizations predicted great periods of darkness followed by light. There are different ages of our world, and it moves more in a cycle than just a straight line. Just like day and night is a 24-hour period and the seasons repeat after one solar year, there are even greater cycles within cycles.

Science has labeled the wobble of the earth as precession over a period of roughly 25,000+ years; however, what if this was known much earlier and there was a different reason for this happening? What if this was associated with our consciousness as a people?

The Mayans were one of the greatest time-keeping civilizations, and they had 13 different calendars they tracked, with one of the longest being a 5,128-year cycle.

Why the heck would they be interested in 5,000-year cycles? When you multiply that number by five, you get 25,640—pretty much in line with precession and this Great Year.

What if instead of history only being linear and a continual evolution, there was a circular aspect? We are going to discover humanity is older than the official story.

The ancients also focused on certain spots on our planet as sacred places. Why were incredible monuments built in stone? What was the message that would stand for generations? Many of the mysteries of these locations will be uncovered again and reactivated in a ceremony.

Recognizing THE bigger cosmic story is also part of recognizing YOUR part to play in this collective story emerging. This decade is discovering your role to play in the greatest shift of consciousness our world has seen. And then your process of awakening wakes others up to their part. I like to even think of it as a game of Cosmic “Hide and Seek.”


This is also perfect timing to share (or be reminded of) the prophecy of the Eagle and the Condor.

You can read more of it here on Pachamama Alliance’s blog:
https://blog.pachamama.org/the-eagle-and-the-condor-prophecy

I’ll quote from here:
“The path of the Condor is the path of heart, of intuition, and of the feminine. The path of the Eagle is the path of the mind, of the industrial, and of the masculine.”

The prophecy says when the Eagle and the Condor come together to fly in the same sky, this will bring in a new level of consciousness for humanity.

And as we head more and more into the most transformative 2020s decade, this is the moment for you to bring forth the story you want to write. We can stop being only “actors” in our roles and become the writers (and producers) of our own mythic story.

Here let me start it for you…

“Once upon a time….”

Download this as PDF so you can share:

Filed Under: Cosmic Journal, Evolved Enterprise, Impact, Transformation, Truth

Legendary Legacy with Jordan Guernsey – The Light Inside: Truth in Business, Life and Love

December 9, 2014 by Yanik Silver

My friend Jordan Guernsey passed away on December 8th. He was 30 years old. Yes, way too young. As Jordan was in very late stages of melanoma, he agreed to this private interview in his home as a way to further his legacy and share some of his insights with the world.

As a Maverick1000 member, together we’ve travelled all over the globe from the Ice hotel in Sweden to helping orphans in Haiti.

The conversations we’ve shared over the years were intensively powerful and enlightening including why he looked at cancer as a gift!!!

After getting the news from his wife, I cried twice yesterday. The first time out of joy, believe it or not, for him opening his eyes in a new way this morning. And I cried again as I re-listened to the interview hearing his answer again to the question of the message he most wanted his kids to know. My heart goes out to his wonderful kids and his loving wife, Paola.

I’ve never actually re-listened in full to any of the interviews I’ve done including some of the biggest icons and business celebrities. It was an emotional outpouring tuning back in to Jordan’s wisdom again. I know after listening or reading the transcript, you can’t help but walk away inspired and changed. On our private page for Maverick members there continues to be an outpouring of stories on how he’s touched so many lives from the deep conversations to incredible fun together.

As the interview finished, the next song in iTunes that ‘randomly’ came on after the was from an album called ‘Light Inside You’. I thought it was appropriate for the name of the interview since Jordan really did have a light inside.

I truly respect him as an entrepreneur but also one of the most beloved men I’ve had the honor of knowing. It was, and still is, my absolute privilege and joy to be able to bring this forth. After my time with Jordan I drew this in my journal from our final conversation.

3 wishes

Please share this with others. I am not copyrighting this work and you are welcome to put it out (but please keep it complete).

https://s3.amazonaws.com/maverickyanik/YanikJordaninterview-AudioOptimized.mp3

Or Download It Directly Here

You can get the transcription here: JordanGuernseyLightInside

Update:

I added a new page from my CosmicJournal.com (feel free to share this page if you like).

 

Filed Under: Cosmic Journal, Happiness, Public, Transformation, Truth

Change The Way Business Is Played

Subscribe And Get The First 3 Chapters of my Evolved Enterprise Book

Categories

  • Abundance
  • Adventure & Experiences
  • Family
  • Happiness
  • Impact
  • Internet Lifestyle
  • Truth
  • Popular Post

Connect With Yanik

Evolved Enterprise

Change The Way Business Is Played

Get The First 3 Chapters of my Evolved Enterprise Book
...And you'll also get occasional timely updates & insights (don't worry you can opt-out at anytime).
“...It’s time for evolved entrepreneurs, visionary creators, and change makers to rewrite the rules of business for the 21st century.”

Tony Hsieh

, NY Times bestselling author of Delivering Happiness and CEO of Zappos.com

Connect

© 2025 Yanik Silver | Innovated By Vision Tech Team

Cleantalk Pixel